sweded…

This looks like it’s gonna be fun! Be Kind Rewind is the new movie by French director (and creative genius) Michel Gondry, due for release later this month.

Gondry, in my opinion, has created some the most innovative and stunning pop videos ever, and this, his third feature, looks like it’s gonna be great. With Jack Black and Mos Def starring, and the kind of Lo Fi (ok, Lo Fi in a $20 million kind of way) mastery you’d expect from Gondry, classic movies are ’sweded’ and rented out.

The fantastic website defines ’sweding’ as “… remaking something from scratch using whatever you can get your hands on.”

Michel has even ’sweded’ his own trailer! Seriously, this guy is a Genius!

Oh… and he can solve the Rubiks cube with his nose!